Brand and Identity. Designing the brand identity means working inside a company, understanding its strengths, the core of its business and its values to highlight them. The Ace Project identifies all aspects of the brand to create a new concept and a new image. The services range from the market analysis and positioning, to the creative part of branding, with the design of the visual identity and the story telling, up to the strategic plan to lead the market launch.

  • Market Analysis
  • Story Telling
  • Visual Identity
  • Marketing Strategy
  • Digital Plan
  • Communication Contents
  • Marketing Training

Story Telling

“Your brand is what other people say about you when you’re not in the room.” – Jeff Bezos, Amazon CEO. A strong brand identity is the most important ace-point of any business, large or small, retail or B2B. Among all the tools that a company may use to get in contact with clients and be unique for them, story telling is one of the most important. Telling a story builds a relation with people and attracts them to  the company world, trust in its products and services and choose them in place of the competitors.

Marketing Strategy

Increasing sales and achieving a sustainable competitive advantage for the company is the aim of the strategy. The Ace Project helps companies to define their goals, plan short-term and long-term activities and share their vision with their teamwork.


Socialmedia contents, story angles, digital campaignes, events, publications, adv, promotion and so on: all the ways a brand choses to get in contact with people makes it unique for its customers. In the marketing plan all these elements are included according to their influence on the targets, budget and expected results.